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For video though, there aren't many phones out there that shoot great footage in low light. Or, if your phone has a night mode for shooting, you can also use that. If you want to record a photo at night, you'll have to find another light source. Also, video will often still come out poorly lit in the end. Smartphones, you see, come equipped with LED lights that are too bright and can easily skew the color temperature of photos. The culprit? Well, yes, it's the photographer.but it's also the flash. We've all seen those videos where the subject has yellow skin and red devilish eyes combined with super dark backgrounds. Let us see those freckles and fine lines and cheek fuzz.
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In general, you should always get as close as you can, especially for tight shots on faces. If you don't have a smartphone with optical zoom, you'll need to get closer to your subject or use an accessory like the clip-on lenses from Moment, as an example.
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In order to zoom in while recording without losing the crisp, vivid quality you desire in videos, you'll need a device that offers a decent optical zoom - such as the Samsung Galaxy S21 Ultra. If you have a smartphone with more than one camera on the back, often one of the extra lenses is a designated "telephoto" lens. Thankfully, we're now in an era where a lot of the top smartphones come with a lossless or 'optical' zoom, which lets you zoom in without losing a lot (if any) of the detail. Nothing is worse than digital zoom - just ask any professional photographer. The most popular framing tool is 'rule of thirds', so if you enable a 3x3 grid on you camera app, you can line up the subject with one of the vertical 'third' lines or use the horizontal lines to get the horizon line in the desired position. Most phone camera apps have the option to enable gridlines if you go into the camera settings, where you have vertical and horizontal grids on the screen while shooting.
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